One of the best ways to keep your business booming is to constantly promote it to prospective customers.
However, lots of new business owners don’t have the fiance to promote their business online with paid ads like Google ads and Facebook ads.
Even with the lowest financial situation, hope is not lost because the internet is a great opportunity opened to everyone when it comes to promoting your business.
This article will give you 5 ways to promote your business online for free.
Website and blog: As a business owner a website should be the first thing you must have when starting your business.
A website represents your business on the internet so, having your products and services listed on your website gives you a chance to reach out to people all over the world.
The blog section of the website should be your biggest tool to generate traffic. Since you want to promote your business online for free, you must learn to write engaging blogs that are well-optimized for search engines.
When people search for a product or service like yours, your article pops up on Google search or another search engine like Bing. This simple method will help you promote your business online for free and also gives you other passive-earning ideas.
Social media: in these modern days, Social media has become the home for many because people spend more time checking on social media websites like Facebook, Twitter, Instagram and TikTok.
It is so bad that when you are not on any of these social media websites people may think you are not part of this world.
You must seize this opportunity and take your business to social media. This time you should be willing to go the extra mile to create engaging content either in text or video format as long as it keeps people coming back to your page you are good.
Facebook is one of the biggest social media websites and they have different sections and mediums for their users to promote on their platform.
Some of the places where you can promote your business on Facebook for free includes
Facebook groups
Facebook Marketplace
Facebook stories.
These sections on Facebook give you the chance to promote your business on Facebook for free but if you need better engagement what you need to do is run a Facebook ad for your business. You can start with a small budget and grow it later.
Twitter: is a microblogging website where you can also promote your business for free.
The best way to do this is by posting tweets regularly with trending harsh tags. You can also get more engagement on Twitter by moving with trending topics. Try to create tweets that relate to trending topics.
Instagram: Although Instagram is owned by Mark Zuckerberg the owner of Facebook. It also has its algorithm. The best way to promote on Instagram is by posting long engaging posts regularly, your post must write about the necessary points with trending hashtags. Instagram and Facebook also have reel which is an added advantage to reaching out to prospects on both platforms.
TikTok: TikTok is one of the leading social media websites and apps with millions of users on the platform.
TikTok algorithm gives almost everyone an equal chance to reach out to a large audience. This means your business can do extremely well on TikTok.
Hashtags are also important marketing tools on the platform because when you recognize the right hashtag to use combined with a good and engaging marketing video. You will make amazing sales on TikTok.
Conclusion
Your business will grow online when you use the right platforms to promote it for free. But it is advisable to move to a paid ad when after you have made some money from your free online promotion.
